Scoring

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B2B Social Lead Scoring with AI

Close more deals when AI shows you who’s ready to buy

Q: Where does Soscoring get the data it uses for scoring?

From publicly available business signals on Facebook, LinkedIn and Google Maps, plus data you upload or sync from your CRM. We do not access private messages or bypass privacy settings. The AI combines behavior, engagement, job title and company information to calculate a 0–100 score.

Q: How are Hot Leads sent to Sales?

As soon as a lead passes 70 points, Soscoring automatically assigns it to the best-fit sales rep. If you turn on email alerts, the rep also receives an email with the score, the scoring reasons and the engagement history.

Q: Does Soscoring integrate with the CRM I use?

Soscoring has built-in connections to HubSpot, Salesforce, Getfly CRM, Google Sheets, Zalo OA and Facebook Ads. For other systems, you can sync via Webhook or API.

Q: How can AI agents use Soscoring?

AI agents call the Soscoring API or MCP to fetch the list of scored leads along with the scoring reasons, then automatically take the next action.

Q: Is my customer data kept secure?

Your data is processed in accordance with Soscoring’s Privacy Policy. See that page for details on how we collect, store and protect data.

Soscoring is an AI assistant that scores and prioritizes B2B prospects using public business signals and your own CRM data — built for Sales, Marketing, GTM teams and AI agents. Focus your team on the prospects most likely to buy.

Score leads for free now

No credit card required

Install the Chrome extension

Leads scored today (sample)

Sample data · public business signals + your CRM

1,000 → 148 Hot

Nguyen Hoang Nam

Purchasing Director · Viet A Steel

Hot

Tran Thi Lan

Head of Marketing · EduPro

Hot

Pham Van Duc

CEO · Saigon Logistics

Hot

Le Minh Quan

IT Manager · Hung Thinh Real Estate

Warm

Vo Thu Trang

Staff · Online shop

Cold

Email alert sent to sales rep Minh Anh

Nguyen Hoang Nam · 94 pts · just now

Hot Lead > 70 pts

100–200

Example: Hot Leads identified in a list of 1,000 prospects

> 70 pts

Hot Lead threshold — routed to the right sales rep instantly

0–100

Transparent lead score, with the reasons behind every score

24/7

Scores update automatically as new business signals appear

The 80/20 rule for Sales teams

Focus on the 20% of customers who will drive your revenue

Instead of working through a long list of prospects one by one, Soscoring highlights the highest-scoring Hot Leads first — based on public business signals, engagement level and job title.

Before

1,000 prospects

Equal effort spent on every lead, whether interested or not

With Soscoring

150 priority leads

The right people at the right time, contacted first

AI scoring funnel · example campaign

Prospects in your list

1,000

Real engagement in the last 30 days

520

Right job title & company size

260

Hot Leads · score > 70

148

Sales starts with the 148 highest-priority leads

How the AI scores

Every lead gets a score from 0–100, based on 4 signal groups

The AI reads public social media signals and the data you already have, then ranks leads so your Sales team knows who to call first.

Up to 35 pts

Behavior

Asking for prices in comments, sending inbox messages, joining industry groups, posting about a purchase need.

Up to 25 pts

Engagement

How often they like, share and comment on your content and your competitors’ content in the last 30 days.

Up to 25 pts

Job title

Directors, department heads, business owners — people with purchasing authority.

Up to 15 pts

Company

Industry, size and region that match your ideal customer profile (ICP).

Behavior

Engagement

Job title

Company

Cold < 40

Warm 40–70

Hot > 70

Post-scoring automation

Lead above 70 pts? The system takes action in seconds

No more hot leads going cold in a spreadsheet. As soon as the AI flags a Hot Lead, Soscoring notifies the right person, assigns it to the right sales rep and, if you choose, adds it to your ad audience.

TRIGGERED

Nguyen Hoang Nam

Purchasing Director · Viet A Steel

AI score

94 / 100

Hot Lead

Instant email alerts (optional)

Turn on email alerts if you need them. Each alert includes the score, the scoring reasons and the engagement history.

< 5 seconds

Auto-assigned to the best-fit sales rep

Based on region, product line, close rate and current workload.

Auto-assign

Added to a Custom Audience

Synced to Facebook Ads to retarget exactly your Hot Lead group.

Facebook Ads

Built-in connections to the tools your team already uses

Zalo OA

Facebook Ads

Google Sheets

HubSpot

Salesforce

Getfly CRM

Webhook / API

Nhân viên Sales đang gọi điện cho khách hàng

Sample dashboard

Demo

148 Hot Leads (sample)

Who it’s for

One shared source of scores for your whole sales team — and your AI agents

B2B Sales teams

Open your CRM and know who to contact first, what to say, and why they’re interested.

Marketing

Measure lead quality by channel and push Hot Leads into Custom Audiences.

GTM & RevOps teams

Align on MQL/SQL definitions with one transparent scoring scale.

AI agents

Call the API or MCP so agents can pull scored leads and take action on their own.

See how it works

Example use cases

Spend your time on leads that are ready to talk

A sales team of 8 that works through 1,000+ prospects a week can start with the ~150 Hot Leads that show the strongest buying signals.

B2B software team

Illustrative example

When a lead passes 70 pts, the assigned rep can receive an email alert and follow up within minutes, while interest is high.

Logistics sales team

Illustrative example

Hot Leads can be synced to Custom Audiences for retargeting, so ad spend goes to people already showing interest.

EdTech growth team

Illustrative example

Pricing

Pay per lead scored. No hidden fees.

Start free with 100 credits — score up to 200 leads. Upgrade when your team is ready to scale.

Monthly

Yearly

-40%

Free trial

A starting point to try out our features

100 credits

Includes:

Up to 200 lead scores

Up to 100 business contact reveals

Facebook & LinkedIn sources

Export scored leads to Excel

Start for free

Basic

For individuals starting to prospect for customers.

$29

per month

5,000 credits

Includes:

Up to 10,000 lead scores

Up to 5,000 business contact reveals

1 user

Facebook & LinkedIn sources

Export scored leads to Excel

Choose plan

Professional

Frequently asked questions

Can’t find the answer you need? Email the Soscoring team at [email protected] — we reply during business hours.

Email us

Where does Soscoring get the data it uses for scoring?

From publicly available business signals on Facebook, LinkedIn and Google Maps, plus data you upload or sync from your CRM. We do not access private messages or bypass privacy settings. The AI combines behavior, engagement, job title and company information to calculate a 0–100 score.

How are Hot Leads sent to Sales?

As soon as a lead passes 70 points, Soscoring automatically assigns it to the best-fit sales rep. If you turn on email alerts, the rep also receives an email with the score, the scoring reasons and the engagement history.

Does Soscoring integrate with the CRM I use?

Soscoring has built-in connections to HubSpot, Salesforce, Getfly CRM, Google Sheets, Zalo OA and Facebook Ads. For other systems, you can sync via Webhook or API.

How can AI agents use Soscoring?

AI agents call the Soscoring API or MCP to fetch the list of scored leads along with the scoring reasons, then automatically take the next action.

Is my customer data kept secure?

Your data is processed in accordance with Soscoring’s Privacy Policy. See that page for details on how we collect, store and protect data.

Get started in 5 minutes

So your Sales team only calls customers who are ready to buy

Upload your existing lead list — Soscoring returns scores and the top 20% of Hot Leads worth calling today.

Your work email

Score for free

Up to 200 leads free

No credit card required

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Soscoring is an AI-powered B2B lead scoring platform for Sales, Marketing, GTM teams and AI agents. Data is processed in line with our Privacy Policy; anyone can request removal of their data at any time.

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